{"product_id":"digital-product","title":"What Makes Your Small Business Different?","description":"\u003cp class=\"p1\"\u003eEvery independent business owner has heard the question — what makes you different?\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eAnd most people freeze when they try to answer it.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis short workbook walks you through exactly how to find your answer — the real one. Not the generic one every competitor could also claim.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eInside you’ll work through guided exercises designed to help you uncover your genuine point of difference — the thing that makes customers choose YOU over every other option available to them.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003ePerfect for retailers and small business owners who know they’re brilliant at what they do but struggle to put it into words.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eWhat’s inside:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e•\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/b\u003eGuided exercises to identify your unique strengths\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e•\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/b\u003ePrompts to help you see your business the way customers do\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e•\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/b\u003eA clear framework you can use again and again as your business grows\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eTakes 20 minutes. Could change how you talk about your business forever.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003ci\u003ePrefer it free? Join the Retail Alchemist community and grab this as a welcome gift instead — \u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003ca href=\"https:\/\/retailalchemist.kartra.com\/page\/AB02274\"\u003e\u003cb\u003ehttps:\/\/retailalchemist.kartra.com\/page\/AB02274\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eHere you go!\u003c\/p\u003e","brand":"Retail Alchemist","offers":[{"title":"Default Title","offer_id":54091949048145,"sku":null,"price":3.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1055\/9612\/5521\/files\/E60BFEDA-C3C9-4CF2-9C94-A0B81A690E4B_1_102_o.jpg?v=1781813887","url":"https:\/\/www.retailalchemist.uk\/products\/digital-product","provider":"Retail Alchemist","version":"1.0","type":"link"}